ASMR: Backed by Science
explore the science behind ASMR
National Institutes of Health (NIH)
Article name: The effects of autonomous sensory meridian response (ASMR) on mood, attention, heart rate, skin conductance and EEG in healthy young adults
Abstract: This study found that ASMR reduces depressive feelings, lowers heart rate, and influences brain activity by promoting both relaxation and focused attention. ASMR-experiencers showed greater mood improvement and unique EEG changes, while those with low conscientiousness experienced heightened arousal alongside relaxation
Goldsmiths University of London
Article Name: Brain study shows ASMR’s ‘feelgood’ afterglow
Abstract: New research into ASMR – the tingling some people feel on the head and spine when watching triggering videos – has identified a fading ‘afterglow’ effect in the brain, opening up possibilities for ASMR videos to be used therapeutically
Cleveland Clinic
Article Name: From Tap to Tingle: The Science of ASMR
Overview: ASMR triggers the release of dopamine, oxytocin, and endorphins, promoting relaxation and emotional connection. It enhances theta brain waves, similar to meditation, and activates reward and arousal regions in the brain